Infographic

The state of omnichannel shopping

63% of shoppers use their phone in-store to research products

As the line between online and offline shopping continues to blur, how can you ensure you’re giving shoppers everything they need to make a successful purchase?

We asked over 6,000 global consumers how they research products and which channels they use to buy, so you can optimize your omnichannel retail strategy.

Read the infographic to learn more.

Ready to calculate the impact that shoppers researching online and buying offline (ROBO) has on sales? Calculate your ROBO multiplier.

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