Maximizing conversion potential
Key takeaways
Collect and share reviews that drive immediate sales and long-term loyalty
Craft a review strategy that influences purchasing decisions at every touchpoint
Supercharge sales with insights and SMS marketing that guides shoppers to checkout
Summary
Shopper reviews influence 93% of purchasing decisions.
Are your shopper reviews delivering maximum impact? If you’re an e-commerce manager and you’re not squeezing every drop of potential out of your shopper reviews, you’re leaving sales on the table.
The problem? It’s easy for review strategies to get stuck in neutral. But this complacency could be costing you conversions.
To help you switch gears, we’ve lined up experts Bhavik Gandecha from Bazaarvoice and Angeli Rodriguez from Attentive, a leading provider of real-time, personalized mobile messaging. Together, they’ve helped leading brands optimize shopper reviews to drive sales throughout the entire buyer journey.
About the speakers
Bhavik Gandecha
Solutions Consulting Manager
Bhavik Gandecha is a Solutions Consulting Manager at Bazaarvoice, committed to helping brands and retailers optimize their user-generated content (UGC) strategy across every touchpoint of the customer journey. He leverages his expertise in the martech space to develop innovative solutions tailored to the unique needs of his customers. Bhavik seeks to consistently introduce thought leadership and novel approaches within his webinars, with the ultimate goal of delivering invaluable insights rooted in tangible value.
