Summary
Join Bazaarvoice CMO Zarina Stanford as she breaks down key insights revealed in the study and actionable ways for brands and retailers to create winning shopping experiences that drive sales in the upcoming year.
In this session, you’ll learn:
- How the current economic climate is impacting shopper behavior
- The content shoppers most rely on to make informed purchases
- The channels shoppers use throughout the buyer’s journey
- How consumers prefer to share their own opinions
Volume 17 of our Shopper Experience Index can be downloaded from bazaarvoice.com/sei