'Tis the (pandemic) season. Shoppers are eager to decorate Christmas trees and wrap Hanukkah presents this year – and it's looking more joyful than 2020's celebrations.
With temperatures cooling, the sun setting earlier, and the retail sales starting… it can only mean one thing – the winter holidays are upon us.
At this time in 2020, the world looked a bit different. More lockdowns, less vaccines. While global outlook is less bleak, it’s not entirely better. We wanted to understand how shoppers felt about this year’s holiday so we surveyed over 6,000 shoppers in North America, Europe, and Australia to find out.