Connecting Content to Commerce: Your full-funnel Blueprint for 2025
Key takeaways
Use authentic content like UGC to boost engagement by 90%
Build a seamless content-to-commerce pipeline to drive results across the funnel
Learn how to measure and maximize ROI at every stage
Summary
Content isn’t just for clicks anymore – it’s your biggest revenue driver.
If you’re not using content-to-commerce strategies, you’re leaving money on the table. Brand authenticity and e-commerce content strategy are the keys to winning consumer trust and driving conversions.
Join Joanna Callahan, VP of Client Strategy and Insights at Bazaarvoice, for a 30-minute deep dive into how you can use authentic content to engage shoppers, increase site traffic, and drive measurable results!
