Summary
Consumers hold power like never before and they’re calling for brand authenticity, better retail experiences, and above all, to feel heard.
Learn how Justin Thomas-Copeland, President and CEO of DDB North America, Andrea Steele, Head of Digital Marketing and Operations at The Hershey Company and Zarina Stanford, CMO of Bazaarvoice approach this challenge and have found success.
Watch the on-demand masterclass, live from Commerce Week, to find out.
