Make UGC discoverable with the Authentic Discovery API™
NewHelp AI engines find and surface your reviews.
AI applications are changing how shoppers discover and compare products.
Ratings & Reviews Platform
Meet your customers (every)where they are
Real talk: trust equals sales. Bazaarvoice helps you collect the authentic ratings & reviews your customers need to make purchases.
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Proven scale and performance across the Bazaarvoice network
37%
average sales lift for products growing from 0 to 100 reviews
29%
incremental sitewide revenue driven by UGC engagement for Bazaarvoice clients
Collect, manage and syndicate ratings and reviews that drive sales.
Capture real customer content, then showcase it with fast, mobile-friendly, SEO-optimized displays that build trust, drive product discovery, and turn browsers into buyers. Real, high-quality reviews = Add to Cart. It’s that simple.
Syndication Network
Be everywhere your customers buy
A network of brands and 1,750+ leading retailers puts ratings and reviews in front of consumers on every channel. Review syndication delivers content to an average of 20x more traffic than competing networks.
AI content tools
Turn review highlights into high-speed sales
Our AI helps shoppers find answers fast with smart review highlights, keyword filters, and review summaries. This gives people the confidence to buy quickly, leading to a 102% average increase in sales.
Engage with reviewers
Build trust and connect with customers in real time.
Leaving a review or question shouldn’t feel like shouting into the void. Bazaarvoice Connections lets brands respond in real time, turning negative reviews into positive experiences, building trust, and showing shoppers you’re listening.
Automated review collection
Grow review volume with smart, always-on tools
Bazaarvoice sends smart, always-on post-purchase emails and text messages, as well as collecting reviews directly from your PDP — increasing your review volume and improving overall user experience. Win-win.
Explore more how Ratings and Reviews turn browsers into buyers.
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Optimizing your review collection for more volume, better branding and less setup
We recently rolled out a series of enhancements that are designed to help you collect more high-quality reviews with less effort.
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Streamlining Your Reporting: New Global Dimensions and Report Enhancements
Introducing enhancements to your reporting designed to increase visibility, improve data accuracy, and streamline your analysis workflows.
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More Reviews, Less Manual Work: Introducing Review Rewards
Review Rewards gives brands the automation, customization, and control they need to run a scalable, high-performing review incentive program.
Continue exploring
Discover the forward-looking strategies, tools, and technologies built to keep your business ahead of disruption.
Read moreBlog
Community-led discovery explained
Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.
Read moreResource
How to collect video reviews
Build massive social proof and boost sales when you collect video reviews from your happiest customers. Start turning authentic stories into revenue today.
Read moreWebinar
Perfecting glance readability for the digital shelf
In a mobile-dominated market, brands are invisible if they aren't “glance readable”. Learn what it takes to win the new digital shelf.
Ratings & Reviews FAQs
Authentic ratings and reviews build trust, improve product discovery, and reduce purchase hesitation. By showing real customer feedback at key decision points, brands help shoppers buy with confidence—leading to higher conversion rates and fewer returns.
Bazaarvoice uses fraud detection and moderation tools to ensure reviews come from real shoppers. This creates a trusted stream of high-quality, authentic content brands and retailers can confidently showcase. Our Trust Mark is an industry standard for identifying authentic UGC, and is trusted by retailers and consumers across the globe.
Yes. Bazaarvoice makes it easy to monitor, moderate, and respond to customer reviews from one place. Brands can engage quickly, address concerns, and turn feedback, positive or negative, into stronger customer relationships and better products.
Reviews can be displayed on brand sites and syndicated across the Bazaarvoice Network of leading retailers. This expands reach, improves product coverage, and helps influence shoppers wherever they research and buy.
Fresh, keyword-rich user-generated content helps products rank higher in search results. Bazaarvoice displays are fast, mobile-friendly, and built for SEO, helping shoppers find your products earlier in their buying journey.
Unlike PowerReviews and Yotpo, Bazaarvoice offers unmatched scale, retailer syndication, and network reach. Brands benefit from broader distribution, deeper retail partnerships, and more opportunities to turn reviews into sales.
Want to talk strategy?
We’ll walk through your use case and show you how to turn authentic customer content into higher conversion across your site.