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Agency Success Starts Here: The 2025 Creator Marketing Blueprint

Bazaarvoice Bazaarvoice Editorial Team

Acquire Content

Reviews that influence purchases: How user-generated content drives sales

Bazaarvoice Bazaarvoice Editorial Team

Actionable insights

Your new playbook for crushing the conversion game

Bazaarvoice Bazaarvoice Editorial Team

Actionable insights

Bazaarvoice and Lowe’s share the secrets to better retail content

Levi Muth Senior Segment Marketing Specialist

Amplify content

Shoppable content: Definition, platforms, and examples

Audra Fields Social Commerce Strategist

Collect content

What is UGC? The complete guide to user-generated content

Lisa Maccagno Global Content Marketing Manager

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Understanding usage rights: A guide for online content compliance

Andrew Brzezicki Global Content Marketing Manager

Drive conversion

What is video commerce? Benefits, best practices, and examples

Simon Byrne Head of Digital Marketing + current Chairperson of our B:You LGBTQ+ ERG

Actionable insights

The modern e-commerce funnel: Strategies for conversion

Dan Pickles Head of Marketing, EMEA

Drive conversion

How to lower your customer acquisition cost

Laura Georghiou Global Customer Advocacy Manager

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Creating buzz: The hidden benefits of untapped UGC

Lisa Maccagno Global Content Marketing Manager