The   Bazaar   Voice

Consumer data

The new rules of engagement or how consumers really feel about brand marketing

Sara Spivey

Best practices

Why reviews do still matter — now, even more

Sara Spivey

Industry trends

It’s Not Easy Beating Green: 7 things I learned in my first month as CMO at Bazaarvoice

Sara Spivey

Best practices

Why authentic brands will triumph

Tara DeMarco Content Strategy Manager

Best practices, Apparel & Accessories

Digital MacGyvers: Smart brands are creative with their resources

Lisa Pearson Chief Marketing Officer

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