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Voice
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Tag: Cmo

Consumer data
The new rules of engagement or how consumers really feel about brand marketing

Best practices
Why reviews do still matter — now, even more

Industry trends
It’s Not Easy Beating Green: 7 things I learned in my first month as CMO at Bazaarvoice

Best practices
Why authentic brands will triumph

Best practices, Apparel & Accessories
Digital MacGyvers: Smart brands are creative with their resources

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