The   Bazaar   Voice

Actionable insights

Agency Success Starts Here: The 2025 Creator Marketing Blueprint

Bazaarvoice Bazaarvoice Editorial Team

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Community commerce: A guide for brands and retailers

Audra Fields Social Commerce Strategist

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Product sampling marketing: When, why, and how to do it

Laura Staples-Otis Director of Product Marketing for Content Acquisition

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How to create and manage a social media content calendar

Julia Herzberg Social Media Manager

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Shoppable content: Definition, platforms, and examples

Audra Fields Social Commerce Strategist

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Social media takeovers: How to keep brand content fresh

Lisa Maccagno Global Content Marketing Manager

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Social media KPIs and benchmarks: What and how to measure

Lisa Maccagno Global Content Marketing Manager

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Social media marketing impact: Tying efforts to revenue

Lisa Maccagno Global Content Marketing Manager

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The social media marketer’s guide to Instagram analytics

Julia Herzberg Social Media Manager

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Why you need a social media scorecard for your business

Lisa Maccagno Global Content Marketing Manager

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Social listening: Unveiling insights for business success

Audra Fields Social Commerce Strategist